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Social Perks + Klaviyo Integration

Send perk-driven Klaviyo flows that reward your best customers β€” built for Shopify, BigCommerce, and DTC brands.

What this integration does

The Social Perks + Klaviyo integration is built for DTC ecommerce teams already using Klaviyo as their email + SMS engine. Social Perks events stream into Klaviyo as Metrics, where they can trigger Flows, populate Segments, and feed into Klaviyo's predictive analytics for customer lifetime value.

The integration is a Klaviyo Public API consumer, so it supports profile updates, metric tracking, list management, and event-based triggers. Setup takes about ten minutes and there's no middleware to manage.

Setup in 4 steps

  1. 1

    Create a Klaviyo private API key

    In Klaviyo, go to Settings β†’ API Keys β†’ Create Private API Key. Grant Read and Write access to Profiles, Lists, and Events.

  2. 2

    Connect Klaviyo in Social Perks

    Open Integrations β†’ Klaviyo, paste the API key, and pick which Social Perks events should flow into Klaviyo.

  3. 3

    Map events to Klaviyo Metrics

    Each Social Perks event becomes a Klaviyo Metric. Map fields like campaign name, perk value, and post URL into the metric properties.

  4. 4

    Build a Klaviyo Flow

    Inside Klaviyo, create a Flow triggered by the new Metric. Add email or SMS steps to thank, nurture, or upsell perk earners.

5 ways to use this

  • Trigger a Klaviyo thank-you email within five minutes of an approved submission
  • Build a segment of customers who earned three or more perks and send them an exclusive offer
  • Use Klaviyo's predictive CLV to identify which perk earners are most likely to repurchase
  • Send post-redemption SMS that asks for a follow-up review
  • A/B test perk-themed subject lines in Klaviyo against your standard campaigns

Popular workflows

Workflow 1

Trigger a Klaviyo thank-you email within five minutes of an approved submission

Workflow 2

Build a segment of customers who earned three or more perks and send them an exclusive offer

Workflow 3

Use Klaviyo's predictive CLV to identify which perk earners are most likely to repurchase

Frequently asked questions

Which Klaviyo plans support this integration?

All paid Klaviyo plans. The free plan supports basic profile sync only.

Does it sync to Klaviyo SMS?

Yes. Perk events can trigger Klaviyo SMS flows the same way they trigger email flows.

Will the integration affect my deliverability?

No. We use Klaviyo's official Public API and respect rate limits and bounce rules.

Can I sync historical perk events?

Yes. A one-time backfill imports up to 90 days of historical events into Klaviyo.

Does it support Klaviyo Reviews?

Yes. Approved Social Perks reviews can be pushed into Klaviyo Reviews as a backup or unified feed.

How is profile matching handled?

By email address first, then by phone number. Custom external IDs are also supported.

Get started with Klaviyo

Connect Social Perks to Klaviyo in under ten minutes. Free for 14 days, no credit card required.

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