Your team leaves a house spotless every Tuesday. The client texts a heart emoji and books another clean. They never tell their friends, never post on Nextdoor, never leave a review. Social Perks fixes that.
Clients earn discounts on next cleans, free deep-clean upgrades, and free add-ons every time they post a clean-house Reel, recommend you on Nextdoor, or refer a neighbor. You clean. They share. Your route fills with referrals.
Free for 14 days, then $49/mo. Fair pricing for small operators. Cancel anytime.
House cleaning is a referral-first business with one of the lowest natural posting rates of any service. Clients love you but never think to share. Social Perks builds a structured share-and-refer engine into your operations.
After-clean walkthroughs — sparkling counters, made beds, fresh-vacuumed carpets — are highly shareable but rarely captured. Built-in prompts and example Reels show clients exactly what to post.
Special perk tracks for posts in neighborhood Facebook groups and Nextdoor — the highest-conversion channels for cleaning services. Reach the exact buyer.
Built-in referral codes — when a friend signs up via a client's code, both get a perk. Clean attribution, no manual tracking.
Bi-weekly and weekly clients build perk credits over months. Long-term retention reward that incentivizes both staying with you and posting.
Optional 'who cleaned today' attribution lets clients tag the specific cleaner who served them. Boosts team pride and gives you per-cleaner satisfaction data.
Real campaign templates pre-built for your workflow. Pick one, set a perk value, go live in five minutes.
Client records a walkthrough Reel after a clean, tagging your business.
$20 off next clean
Client posts a recommendation in their Nextdoor neighborhood group.
Free oven or fridge deep-clean add-on
Client refers a friend who books at least one clean.
$50 toward future cleans for the referrer, $25 off first clean for the friend
Long, specific Google review with photos.
Free deep-clean upgrade on next service
Move-out client posts a before-and-after carousel.
Discount on their first clean at their new home
Why happy cleaning clients are the highest-trust referrers in any service vertical:
Trusting someone to clean your home is one of the most personal services. A recommendation from a real client overcomes the trust barrier instantly for new customers.
Cleaning customers cluster geographically. A Nextdoor post in one neighborhood reaches 200-500 potential customers in your exact service area. Higher ROI than any paid channel.
Cleaning clients stay 2-5 years on average. One enrolled client can post or refer 20+ times. Compounded across 50 clients, that's a self-sustaining lead engine.
No technical setup. No long onboarding. Just five small steps and you're live.
Sign up and connect Google Business and Instagram
Set up the 'Clean-house walkthrough Reel' starter campaign
Add the perk signup link to your post-clean thank-you SMS
Mention it once at the end of your next 10 cleans
Watch reviews, referrals, and Nextdoor mentions climb weekly
The specific concerns we hear from house cleaning services before they start.
Many cleaning posts don't show the home at all. Detail shots of clean counters, fresh-vacuumed rugs, organized closets — no identifiable rooms. Plus Nextdoor and Facebook recommendations don't require photos at all.
No — the perk is for the client posting about you, not your team posting about clients. Your team's privacy and your client's privacy are fully separated.
Yes. Set perks to unlock max once per month, even if a client posts more often. Keeps redemption cost predictable.
Commercial campaigns work too — office cleaning managers post Friday-evening walkthroughs of clean spaces. Useful for B2B social proof.
Each client gets a unique referral code in their wallet. When a new customer enters that code at booking, the system credits the referrer automatically.
Yes — our review pipeline detects stock photos, fake walkthroughs, and AI-generated content. Only authentic posts unlock perks.
Around 50-60% of clients enroll in the first month if you mention it once during a clean and follow up with the signup link via text.
Free for 14 days, then $49/mo. Fair pricing for small operators. No credit card to start, no setup fees, cancel anytime.
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