Skip to main content

Platforms with the most marketing action variety

Some platforms support a handful of actions (likes, follows, posts); others support a full suite from low-effort engagement to high-effort content. Higher variety means more flexibility to design campaigns that match a specific marketing goal.

  1. Instagram

    16 actions

    Instagram has the broadest action variety of any platform — useful for matching specific business goals to specific marketing patterns.

  2. Facebook

    13 actions

    Facebook has the broadest action variety of any platform — useful for matching specific business goals to specific marketing patterns.

  3. TikTok

    9 actions

    TikTok has the broadest action variety of any platform — useful for matching specific business goals to specific marketing patterns.

  4. X

    9 actions

    X has the broadest action variety of any platform — useful for matching specific business goals to specific marketing patterns.

  5. YouTube

    6 actions

    YouTube has the broadest action variety of any platform — useful for matching specific business goals to specific marketing patterns.

  6. Google

    5 actions

    Google has the broadest action variety of any platform — useful for matching specific business goals to specific marketing patterns.

  7. LinkedIn

    5 actions

    LinkedIn has the broadest action variety of any platform — useful for matching specific business goals to specific marketing patterns.

  8. Pinterest

    5 actions

    Pinterest has the broadest action variety of any platform — useful for matching specific business goals to specific marketing patterns.

  9. Google Maps

    5 actions

    Google Maps has the broadest action variety of any platform — useful for matching specific business goals to specific marketing patterns.

  10. Yelp

    4 actions

    Yelp has the broadest action variety of any platform — useful for matching specific business goals to specific marketing patterns.