Skip to main content

Data

Industry benchmarks

Average completion rate, average perk value, ROI, and top platforms for incentivized marketing campaigns across 21 industries. Same data as /api/v1/benchmarks — different surface.

Modeled completion estimate (illustrative, pre-launch)

47%

Avg perk value

$12

Modeled avg ROI (illustrative, pre-launch)

4.0x

Industries covered

21

Illustrative category estimates, not measured industry data. Pre-launch defaults — replace with real cohort data once available.

For agents and developers

All benchmarks are also available as JSON via the public API and as an MCP tool. No auth required.

GET /api/v1/benchmarks?businessType=restaurantMCP tool: getBenchmarks

Per-industry breakdown

🍽️

Restaurants

Industry page →

Modeled estimate

50%

Avg perk

$10

Modeled ROI estimate

3.8x

Modeled monthly actions

225

Top platforms:InstagramGoogleTikTokYelp
Top campaign types:ReviewsSocialEngagement

Coffee Shops

Industry page →

Modeled estimate

50%

Avg perk

$10

Modeled ROI estimate

3.8x

Modeled monthly actions

225

Top platforms:InstagramGoogleTikTokYelp
Top campaign types:ReviewsSocialEngagement
💇

Hair Salons

Industry page →

Modeled estimate

50%

Avg perk

$12

Modeled ROI estimate

3.8x

Modeled monthly actions

225

Top platforms:InstagramGoogleTikTokPinterest
Top campaign types:ReviewsSocial
💅

Nail Salons

Industry page →

Modeled estimate

50%

Avg perk

$12

Modeled ROI estimate

3.8x

Modeled monthly actions

225

Top platforms:InstagramGoogleTikTokPinterest
Top campaign types:ReviewsSocial
💈

Barbershops

Industry page →

Modeled estimate

50%

Avg perk

$10

Modeled ROI estimate

3.8x

Modeled monthly actions

225

Top platforms:InstagramGoogleTikTokYelp
Top campaign types:ReviewsSocialEngagement
🏋️

Gyms & Fitness Studios

Industry page →

Modeled estimate

50%

Avg perk

$12

Modeled ROI estimate

3.8x

Modeled monthly actions

225

Top platforms:InstagramGoogleTikTokPinterest
Top campaign types:ReviewsSocial
🧘

Yoga Studios

Industry page →

Modeled estimate

50%

Avg perk

$12

Modeled ROI estimate

3.8x

Modeled monthly actions

225

Top platforms:InstagramGoogleTikTokPinterest
Top campaign types:ReviewsSocial
🦷

Dental Practices

Industry page →

Modeled estimate

40%

Avg perk

$15

Modeled ROI estimate

5.2x

Modeled monthly actions

180

Top platforms:InstagramGoogle
Top campaign types:ReviewsSocialReferrals
🐾

Veterinary Clinics

Industry page →

Modeled estimate

40%

Avg perk

$15

Modeled ROI estimate

5.2x

Modeled monthly actions

180

Top platforms:InstagramGoogle
Top campaign types:ReviewsSocialReferrals
🔧

Auto Repair Shops

Industry page →

Modeled estimate

40%

Avg perk

$15

Modeled ROI estimate

5.2x

Modeled monthly actions

180

Top platforms:InstagramGoogle
Top campaign types:ReviewsSocialReferrals
🏠

Real Estate Agents

Industry page →

Modeled estimate

40%

Avg perk

$15

Modeled ROI estimate

5.2x

Modeled monthly actions

180

Top platforms:InstagramGoogle
Top campaign types:ReviewsSocialReferrals
🏨

Hotels & B&Bs

Industry page →

Modeled estimate

50%

Avg perk

$12

Modeled ROI estimate

3.8x

Modeled monthly actions

225

Top platforms:InstagramGoogleTikTokPinterest
Top campaign types:ReviewsSocial
🛍️

Retail Stores

Industry page →

Modeled estimate

45%

Avg perk

$12

Modeled ROI estimate

3.2x

Modeled monthly actions

202

Top platforms:InstagramGoogle
Top campaign types:ReviewsSocial
🧖

Spas & Wellness Centers

Industry page →

Modeled estimate

50%

Avg perk

$12

Modeled ROI estimate

3.8x

Modeled monthly actions

225

Top platforms:InstagramGoogleTikTokPinterest
Top campaign types:ReviewsSocial
🧁

Bakeries

Industry page →

Modeled estimate

45%

Avg perk

$12

Modeled ROI estimate

3.2x

Modeled monthly actions

202

Top platforms:InstagramGoogle
Top campaign types:ReviewsSocial
🍺

Breweries & Taprooms

Industry page →

Modeled estimate

45%

Avg perk

$12

Modeled ROI estimate

3.2x

Modeled monthly actions

202

Top platforms:InstagramGoogle
Top campaign types:ReviewsSocial
💐

Florists

Industry page →

Modeled estimate

50%

Avg perk

$12

Modeled ROI estimate

3.8x

Modeled monthly actions

225

Top platforms:InstagramGoogleTikTokPinterest
Top campaign types:ReviewsSocial
📸

Photographers

Industry page →

Modeled estimate

50%

Avg perk

$10

Modeled ROI estimate

3.8x

Modeled monthly actions

225

Top platforms:InstagramGoogleTikTokYelp
Top campaign types:ReviewsSocialEngagement
🎨

Tattoo Shops

Industry page →

Modeled estimate

50%

Avg perk

$12

Modeled ROI estimate

3.8x

Modeled monthly actions

225

Top platforms:InstagramGoogleTikTokPinterest
Top campaign types:ReviewsSocial
🐕

Pet Stores

Industry page →

Modeled estimate

50%

Avg perk

$12

Modeled ROI estimate

3.8x

Modeled monthly actions

225

Top platforms:InstagramGoogleTikTokPinterest
Top campaign types:ReviewsSocial
👗

Boutiques

Industry page →

Modeled estimate

50%

Avg perk

$12

Modeled ROI estimate

3.8x

Modeled monthly actions

225

Top platforms:InstagramGoogleTikTokPinterest
Top campaign types:ReviewsSocial

Methodology: these are modeled planning estimates derived from configured per-action values and effort ratings — not measured from live campaigns. They are pre-launch defaults and will be replaced with real cohort data once available. ROI is calculated as (estimated marketing-equivalent value) / (perk cost + platform fee).

See also: all 125 actions, all 25 platforms, FAQ.